Book Promotion

Once your book is complete, it’s time to get it in readers’ hands. When you enter the promotion phase, you’ll be assigned an Author Services Coordinator, who will be your primary point of contact throughout the process. You can communicate with your coordinator via our custom, personalized Author Resources web interface, or via email or phone.

As part of your Dorrance contract, you’ll receive limited, pre-defined promotion designed to target specific outlets and media. This promotional program may include:

  • Press kit
  • Digital listing on Dorrance Pressroom
  • Inclusion in monthly Dorrance email newsletter
  • Online news releases
  • Search engine marketing
  • Google Book Search listing
  • Online retailer listing
  • Industry trade directories
  • Bookstore outreach
  • Direct mail

We also offer additional book promotion opportunities. Learn more, then contact your Author Services Coordinator to create the right mix for you.